Our Story
At Nifty Kicks, we aspire to inspire others to take the extra step forward to achieve greatness. Our objective is to deliver happiness to customers each and every day.
Nifty Kicks has been locally owned and operated from Sacramento, CA since 2015.
We have built an infrastructure that provides apparel, footwear, and accessories to thousands of customers throughout the world. All products are directly shipped from our warehouse in Sacramento, CA. Customers can rest assured Nifty Kicks' centralized workflow will provide timely fulfillment and inventory accuracy.
Thank you for supporting our small business!
Founder:
Bruce Yu has a story behind the creation of Nifty Kicks, that sets it apart from others. Having grown up in a humble household, the spot for new shoes as a child, was either Payless or the parking lot sales at Big 5 Sporting Goods. That was the beginning of his love for sneakers.
Bruce started Nifty Kicks from the corner of his bedroom while attending community college and busing tables. Lost and confused in what he really wanted to pursue in higher education, he decided to put all of his attention into what he loved most, shoes. Nifty Kicks was built on the growing passion to overcome challenges, the pursuit to discover his dreams and to never accept defeat.
To take steps forward, you must be comfortable with what's on your feet and how it makes you feel.
